Rebirth of an island paradise
V Raheja Design Constructions approached VGC to develop strategic brand identity and communications for its luxury island resort in Kerala. Keeping in mind both the essence of traditional Kerala as well as luxurious living in the midst of breath-taking view of the backwaters, the Vaamika Island identity was created. Use of earthy colours, serene imagery and rich font captures the old-world charm of traditional Kerala with new-world comforts of contemporary designs.
Strategic Branding Communication Digital