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pantaloons > Peripherals View Detailed Case Study
  • VGC gives Pantaloons a powerful new plot

    VGC created a powerful brand story for Pantaloons helping the brand re-articulate its raison d'être and re-establish itself as the essential go-to shopping destination.

    In a category that is an over whelming, sea of sameness, VGC has helped the brand make the transition from a generic fashion retailer to a brand that creates ownable style via fashion love-stories that hinge on the Pantaloons's fab four – Esha, Sara, Rahul & Pari.

 
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